Attract More Downlines Using Free Report Give Away

Why would you give away a report for free? Because giving away free reports is one of the best ways to generate massive traffic – and leads – for your network marketing business.

So how does giving away a free report work? Read on…

There is a saying that it is more blessed to give than to receive. This is true in lead generation. When you give away free and useful information, people trust you and believe in you. You get to brand yourself as a network marketing leader.

It is also a very good way to increase conversion rates when you are selling a network marketing related product.

One of the biggest reasons why it is so effective is that you get to send them emails over and over again. But when I say sending emails, I don’t mean spamming. Rather, you have placed them in your newsletter where you get to keep in touch with them regularly. You get to do a lot of follow ups with them – and you can do all this on autopilot, using scheduled mailings and settings on your autoresponder.

Here are a few useful tips on how you can craft your free report and get people to opt in to your newsletter.

o Find your target market. If you are giving away a free report about your network marketing product, make sure you target the right people. For example, if you are targeting people who are having energy problems, you can write a report that teaches you how to get more energy using Vitamin B complex.

o Write a report that contains useful information regarding your network marketing business opportunity or your network marketing product.

o CONSTANTLY DRIVE TRAFFIC! This is one of the most neglected steps when it comes to giving away free reports. Since you’ve already created a free report, make sure you drive more traffic.

o Write a powerful squeeze page. Make sure your squeeze page is benefit driven and it conveys the information to your prospects.

o Make sure your squeeze page contains a compelling headline as well. Check with your network marketing upline or your company on what the psychological triggers are for your target market.

o Look for sources that you can drive traffic – article marketing and classified advertising is particularly effective because you can use your bio box or squeeze page URL to capture leads.

o Make sure your follow up emails contains useful information as well.

Remember, your goal is to build a solid relationship with your prospects. Don’t focus too much on selling your business – your free report should be education driven, not sales driven. You can leave a link at the end of your free report – to soft sell your main network marketing product as well.