British Airways

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Prensky ( 2001 ) considers that the digitized society or Neighborhood has amongst its allies, adolescents and younger individuals, establishing generations of use by means of remaining letters of the alphabet: generation X’ born between 1971 and 1985 tailor-made with issue to the technological age, expertise And’ people who have grown up with the Web and don’t give it some thought as a prosthesis, born between 1985 and 1992 and then once more the Z’ era, born after 1992, are often called digital natives who from very young coexisted with the Web and the Propagation of use of ICT.

four four. See Jacques Bughin, Michael Chui, and James Manyika, Capturing business worth with social applied sciences ,” McKinsey Quarterly, 2012 Number four. World IT-companies provider Atos has pledged to turn out to be a zero e-mail” firm by 2014, aiming to spice up employee productivity by changing inner e-mail with a collaborative social-networking platform.

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